A Google Ads Manager Account, previously known as My Client Center (MCC), is an essential tool for advertisers managing multiple Google Ads accounts. It simplifies the management process by allowing you to view and manage all your accounts from a single dashboard. In this guide, we’ll delve into what a Google Ads Manager Account is, its benefits, and how to set one up for your business.
What is a Google Ads Manager Account?
A Google Ads Manager Account is designed for advertisers, agencies, and companies that manage multiple Google Ads accounts. It allows users to aggregate their various accounts for better oversight and efficiency.
Benefits of Using a Google Ads Manager Account
- Centralized Control: Manage all your Google Ads accounts from one location, making it easier to track and optimize campaigns.
- Easy Access: Quickly switch between accounts without constant logins, saving time and streamlining workflow.
- Performance Insights: Get consolidated reporting across all accounts, enabling better decision-making based on comprehensive data.
- Client Management: If you manage accounts for clients, you can easily add their accounts to your Manager Account for collaboration.
Steps to Set Up a Google Ads Manager Account
- Create an Account: Visit the Google Ads website and click on “Start Now.” Select “Create a manager account” during the sign-up process.
- Fill in Your Details: Enter the required information, including your company name, country, and time zone.
- Add Accounts: Once your account is set up, you can link existing Google Ads accounts or create new ones.
Best Practices for Managing Ads with Your Google Ads Manager Account
- Regular Monitoring: Consistently check performance reports to identify trends and adjust campaigns as necessary.
- Optimize Settings: Take advantage of the bulk actions feature to adjust settings across multiple accounts for efficiency.
- Use Labels: Organize campaigns and accounts with labels for easier identification and reporting.
Conclusion
A Google Ads Manager Account is a powerful resource for anyone overseeing multiple accounts. It not only simplifies management tasks but also provides valuable insights to maximize your advertising efforts. At Prebo Digital, we offer expert assistance in setting up and optimizing your Google Ads strategies, ensuring your campaigns drive results effectively. Contact us today to learn how we can elevate your online advertising with our expertise!
