Website speed is crucial for providing a seamless user experience and improving search engine rankings. In South Africa, as more businesses shift to online platforms, understanding how to effectively increase website speed can significantly impact your success. In this comprehensive guide, we'll explore various strategies to help you optimize your website's performance and ensure fast load times.
Why Website Speed Matters
Fast-loading websites are essential for retaining visitors. A delay of just one second can lead to a 7% decrease in conversions. Additionally, Google uses page speed as a ranking factor, meaning if your site is slow, it could be detrimental to your SEO efforts. With the majority of South African consumers using mobile devices, ensuring your website loads quickly on all platforms is crucial.