Website accessibility is crucial for ensuring that all users, including those with disabilities, can access and navigate your site effectively. In South Africa, where digital inclusion is a growing concern, making your website accessible is not only a legal requirement but also an essential part of good web design. This guide will provide you with actionable steps to improve website accessibility, helping you reach a broader audience and enhance user experience.

Why Website Accessibility Matters

Accessibility is about making sure everyone can use your website, including those with visual, auditory, motor, and cognitive disabilities. In South Africa, it’s estimated that around 10% of the population lives with some form of disability. By improving your website's accessibility, you not only comply with the Accessibility Regulations under the Promotion of Equality and Prevention of Unfair Discrimination Act but also increase your market reach and brand loyalty.

1. Use Alternative Text for Images

Alternative text (alt text) is essential for visual content. It provides a description of an image for web users who rely on screen readers.

• Be Descriptive: Describe what the image shows and its purpose on the page.
• Keep It Concise: Aim for brief descriptions—generally under 125 characters.

2. Ensure Text Is Readable

Choosing the right fonts and sizes can significantly affect readability.

• Font Size: Use text sizes of at least 16px for body copy.
• Contrast: Ensure there’s sufficient contrast between text and background colors.

3. Keyboard Navigation

Not all users can use a mouse, so your website should be easily navigable via keyboard.

• Tab Index: Make sure all interactive elements can be accessed using the Tab key.
• Focus Indicators: Ensure visible indicators (like a highlight) show which element is currently focused.

4. Implement ARIA Landmarks

Accessible Rich Internet Applications (ARIA) landmarks help users using assistive technology to better navigate your site.

• Structure Your Layout: Use ARIA roles to define areas of your page, like banners, navigation, and main content.

5. Conduct Accessibility Testing

Regular testing can help ensure your website remains accessible.

• Use Tools: Tools like WAVE or Axe can highlight accessibility issues.
• User Testing: Involve individuals with disabilities in your testing to gather valuable feedback.

Conclusion

Improving website accessibility in South Africa is essential for inclusivity and good web practice. By implementing these strategies, you can create a user-friendly experience for everyone, ensuring your site is accessible to a wider audience. At Prebo Digital, we specialize in web design with accessibility in mind. Contact us for professional assistance in making your website accessible and compliant!